Aerie Mia lace trim braThe lovely Mallory K. is with us once again to review the latest bra from American Eagle Aerie: the Mia, a convertible push-up style. Those of you who have been looking for a strapless bra with some padding should certainly give Mia a try. If you wear a size AA, you may need to order it from the company website, as many Aerie stores don’t carry anything under an A cup. Fortunately, the Mia is currently 40% off with free shipping! Have fun. And now, over to Mallory.

I am very excited to tell you a bit about Aerie’s new bra from firsthand experience.

The Mia is a multi-way push-up bra that mixes all the best elements of the Emma and Abigail. Mia features convertible straps that can go 8 different ways: classic, strapless, racer back, halter, v-front halter, v-front classic, 1 cross-strap, and 1 shoulder. Like the Emma, Mia also has removable air pads which give you a “Whoa” level of push (the second-heaviest level of padding that Aerie offers).

My previous favorite bra at Aerie – and the only one I used to be able to wear – was the Abigail. Then we launched the Mia a couple weeks ago. I didn’t think I was going to like it because of the air pads. But I tried it on so I would be able to give customers a good idea of how it fits. This bra fits snug. When I tried on the 32AA (the sister size to my ideal 30A), I actually got that dreaded double-bubble I constantly warn customers about! I don’t think I can accurately convey the ecstasy I felt. I haven’t spilled out of a cup my entire life!

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Love... petite-style!

I heart you.

Valentine’s Day is almost as big a deal as Christmas when you sell (or market, or write about) bras and lingerie. I feel like it has been February 14, 2012 for the past two months. To be perfectly honest, I’m sick to death of it.

But please don’t think this means I don’t love you guys. Hence the impossibly cute picture of little animals cuddling. If this photo doesn’t make you feel all warm inside, you probably have no soul. (But please don’t think this means I… right. Let’s move on, shall we?)

Whether you celebrate the Hallmark holiday or not, have fun. Don’t forget to get yourself a present! Then, come see us over at 32aa Bra’s Facebook page and tell us what you got.

Can’t think of anything you want? Lame. (No, not really. I’m just jealous because I never have this problem.) Here’s an idea: Aerie bras are on sale for 40 percent off today. Take this opportunity to try the new Maddie, their latest push-up. You’ll find a quick review of the Aerie Maddie bra after the jump.

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Editor’s note: I am pleased to bring you this update on American Eagle Aerie bras, written by guest author Mallory K. She found our page on Facebook, and it only took one conversation with Mallory for me to recognize how well she was going to fit in (literally; she’s a 30A) with our itty bitty tribe here at 32aa Bra. Aerie fans, this one’s for you; enjoy. –Amanda

I work for American Eagle Aerie, and I wanted to update you guys on some of the new Aerie bras that have been released over the past year. Finding bras online that fit just right is tough, and sometimes bras even vary in size within the same brand — so we’d love to have you stop by an Aerie store for a personalized fitting. Check our website to find one in your area.

Drew: “The Party Girl”

American Eagle Aerie Bras: Drew

Double Whoa!

Coming in as a Double Whoa, Drew is the most push up that Aerie offers in a bra. She adds two cup sizes! Drew is very similar to the VS Miraculous bra, but in my experience it’s a lot softer and more comfortable to wear.

Drew does start at a 32AA; however, like the Aerie Emma bra, this one can be an awkward fit in the smaller cup sizes. There is so much padding that even on full A-cup breasts, it tends to gap at the tops of the cups.

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Adore Me While I am (arguably) adorable, that is not a command. Adore Me is the latest website to toss its hat garter into the ring of private sale sites. It’s not a flash- or sample-sale site, though, where you have to jump on the deal right away or you lose it. Rather, they offer a personalized selection of bra/panty sets, tights and stockings, and an “accessory” section which consists of less-than-practical evening wear. Overall, the site has a lot of potential. There are some great features, but there are also plenty of pitfalls. We’ll nit-pick the hell out the site but first let’s take a look at how it works. Continue reading »

Citing major interest and ‘fantastic success’ at the CurveNY and CurveNV trade shows, UK intimate apparel maker Royce Lingerie is exploring the American market. If things pan out and their American presence reflects that of their British market, this will be great news for the stateside petite population. Continue reading »

Who went back to school this semester? You’re probably done with all your back to school shopping by now but when you picked up all your new notebooks and pencils, did you remember to get yourself some new undies? If not, how would you like $1000 worth of new Affinitas lingerie as well as $1000 for tuition?

Affinitas Intimates is holding a contest and all you have to do is send them some pics of your favorite back to school looks, like them on facebook, tell them where you go to school, what you study, and what you want to be when you grow up. Also, pick out your favorite new style from the new fall line. For complete rules, go to their website. The contest ends on Sept. 18, so hurry up!

For those not familiar with Affinitas Intimates, AAmanda tells me they are primarily a fashion lingerie brand and that their small-scale sizing makes them a good fit for petites. The new fall line, called “Forbidden Romance” features chemises, bras and bustiers ranging from everyday to occasional nights. Band sizes start at 30 and cups start at A. Also new for fall is the Parfait line with band sizes also starting at 30, but with a fuller cup fit ranging from D to G.

(Hat-tip to Affinitas and Body Magazine)

As many of you know, I work individually with women who are sick to death of feeling confused and overwhelmed by the tricky task of bra shopping. For each woman seeking help, my main goals are:

  1. Get her questions answered.
  2. Take the pressure off by offering reassurance, respect and encouragement.
  3. Provide her with at least one bra that fits well, is comfortable enough to wear regularly, and makes her feel beautiful.

By the time I connect with my clients, many have already spent quite a bit of time and effort searching for the right bra. These are smart, savvy women who have done enough research that they end up teaching me new things about bras and lingerie, even as they reach out for my assistance. I am gradually building a substantial knowledge base that continues to grow every time I take on a new client.

That’s why I don’t consider myself a bra expert. I think I’m more of an enthusiast. It feels wonderful to me when I am able to help other size AA/A/B women like myself discover lingerie that truly fits and flatters the small-breasted figure, whether petite or average. Once you feel comfortable in your own skin and start to really see how beautiful you are in your skivvies, I feel like I’ve done my job right.

The Oprah Phenomenon

Thanks to Oprah, it is now widely understood that a professional bra fitting is usually required in order to get the correct size. I certainly appreciate Oprah’s efforts to educate America about bras, and I share her belief in the value of expert assistance. However, the fitting process doesn’t always work the way it is supposed to.

What follows is an example, used with the client’s permission, of how and why professional bra fittings can fail.

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So… remember yesterday when I said these deals don’t happen every day? As fate would have it, the universe is messing with me again and I was apparently mistaken. Here are today’s members-only deals…

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After reading through a few older articles here a while back, I discovered that members-only sites like Ideeli are great resources for saving money on high-end stuff. I immediately sought out and signed up for as many of these sites as I could. (I even found some clothes for myself.) So when I wrote that I was looking for summer birthday gift ideas, Amanda suggested Between the Sheets. Lo and behold, in today’s email, Zulilly, which typically features 90% baby/kids stuff has Between the Sheets lingerie on sale in their Womens section. If you’re not familiar with Between the Sheets, check out Amanda’s article here.

It is worth noting: Registration is required to take advantage of these sites, but registration is free and they don’t ask for any credit card info until you actually buy something.

Did you know that Victoria’s Secret was founded by a man? The guy wanted a place where men could feel comfortable shopping with their wives for lingerie. Years later, he sold the franchise rights and then jumped off the Golden Gate Bridge. Today there are over 1,000 stores and after more than 30 years, I still don’t feel comfortable walking into one of their stores (let alone walking around the mall with one of those bags). And thanks to the internet, I don’t have to.

The problem, however,  with online shopping is that you never really know what you’re going to get until it arrives and due to the “intimate nature” of intimate apparel, many online retailers (or eBay sellers) don’t take returns. As a result, I have a few small things for sale.

Check out the listings here: http://bit.ly/mOSO6I. Photos after the jump.

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