Citing major interest and ‘fantastic success’ at the CurveNY and CurveNV trade shows, UK intimate apparel maker Royce Lingerie is exploring the American market. If things pan out and their American presence reflects that of their British market, this will be great news for the stateside petite population.
As many of you know, I work individually with women who are sick to death of feeling confused and overwhelmed by the tricky task of bra shopping. For each woman seeking help, my main goals are:
- Get her questions answered.
- Take the pressure off by offering reassurance, respect and encouragement.
- Provide her with at least one bra that fits well, is comfortable enough to wear regularly, and makes her feel beautiful.
By the time I connect with my clients, many have already spent quite a bit of time and effort searching for the right bra. These are smart, savvy women who have done enough research that they end up teaching me new things about bras and lingerie, even as they reach out for my assistance. I am gradually building a substantial knowledge base that continues to grow every time I take on a new client.
That’s why I don’t consider myself a bra expert. I think I’m more of an enthusiast. It feels wonderful to me when I am able to help other size AA/A/B women like myself discover lingerie that truly fits and flatters the small-breasted figure, whether petite or average. Once you feel comfortable in your own skin and start to really see how beautiful you are in your skivvies, I feel like I’ve done my job right.
The Oprah Phenomenon
Thanks to Oprah, it is now widely understood that a professional bra fitting is usually required in order to get the correct size. I certainly appreciate Oprah’s efforts to educate America about bras, and I share her belief in the value of expert assistance. However, the fitting process doesn’t always work the way it is supposed to.
What follows is an example, used with the client’s permission, of how and why professional bra fittings can fail.
So… remember yesterday when I said these deals don’t happen every day? As fate would have it, the universe is messing with me again and I was apparently mistaken. Here are today’s members-only deals…
Layla L’obatti, designer of the luxury label
I met Layla on Twitter and we clicked right away. I was thrilled to discover such a clever, funny, friendly and gracious person — one who clearly shared my interest in lingerie that women wear just for themselves.
That’s the principle behind Layla’s designs: they are conceived by a woman, for other women, because we are the ones who know our bodies best.
I was already a huge Layla fan by the time I got to try one of her lingerie sets, but still I somehow didn’t expect to be so completely blown away. Silly me!
The sale isn’t specifically aimed at petites, but I couldn’t help myself… I have a weakness for Italian designer lingerie. D&G intimate apparel is on sale at up to 61% off for two days only. Go feast your eyes on the sexy… like, now! The sooner you get there, the better chance you have of finding something that fits. If you aren’t already a member of ideeli, this link includes an invitation code.
In the camisoles and chemises, size 1 = 32 A/B… unfortunately, the bras don’t come in anything smaller than a B cup. This is not the place to shop for an AA bra, but if you’re a petite 32B you may well find Dolce & Gabbana intimates to be a good fit. In European high-end designer brands like D&G, sizing tends to run small.