Apr 152012
 

Stephanie BallardSmall-breasted sisters, there is someone you really must meet. Her name is Stephanie Ballard, and she’s the CEO of a brand new company called Bella Petite Lingerie.

Stephanie (photo at left), a size 32A herself, shares our frustration with the lack of bras available in petite and small-cup sizes. She plans to remedy this with a selection of beautiful, stylish lingerie that fits well on women like us.

I had the opportunity to ask Stephanie a few questions about her new business, and I’m pleased to be able to share her answers with you here.


AS: When did you first realize that your bust size was unusual, and how did it make you feel?

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Nov 152011
 

In her lingerie store for curvy ladies, online at SophisticatedPair.com

Do we think the 32AA woman has it any easier?

by Erica Windle, copyright November 2011. All rights reserved.

A gust of chilly fall air whipped through my lingerie store as the familiar sound of the doorbell announced the arrival of a customer.  Smoothing her hair quickly, a tall and curvy brunette around thirty walked briskly toward me with a slender woman in her late fifties close behind.  Before I could introduce myself, the curvy brunette proclaimed, “I have big boobs, and I need to be fitted into the right size.”

“Perfect!”  I answered cheerfully. One of the many lessons I have learned since opening my business four months ago is that a proper fitting session at the start alleviates the guesswork of pulling bra after bra from the rack in search of a good fit.

As I escorted her into the fitting room, the brunette casually passed off her bag to the woman I soon learned was her mother.  ”Were you interested in being fitted too?”  I asked.

“Her?” the brunette scoffed.  ”She doesn’t have any boobs!  What does she need a bra for?”

Regretfully, this wasn’t the first or last time I’ve heard such questioning if not outright disdain toward the mere mention of fitting a small-busted woman.  At some point, the reigning opinion became that only bigger-busted women deserve a properly fitting bra.  The rest, it seems, can make do without.  But from where does this belief—this marginalization and assignment of significance to cup size—originate?

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Jun 162011
 
Undercover LingeristaWhen I met Kitty (aka Undercover Lingerista), I thought: here is someone who isn’t afraid to show herself to the world. Kitty is vivacious and warm, but never self-compromising. She never lacks for ideas or opinions, and is eager to share them in conversation with others in the lingerie community. That’s why I thought she’d make a great choice for our “Getting Intimate” series. Visit Kitty on the web at Undercover Lingerista. –Amanda, site admin

In a world obsessed with body image, it comes as no surprise that women are extremely self-critical when it comes to the way that they look. Breast size is one of the recurrent themes that we are confronted with on a daily basis. When Kate Moss is held up as an icon and replaced in a moment by Kelly Brook, women are left confused and unable to appreciate their own figures.

When Amanda first contacted me about guest blogging, she suggested I discuss my thoughts and feelings about my own bra size. As a lingerie blogger with a bust size of 28FF, I jumped at the chance to portray a different perspective towards bra size.

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